Storm Technology



Empower your people and ensure every opportunity is explored to the full

Advance your Sales and Marketing capabilities with Storm CRM sales and marketing s​olutions that will make your business more profitable and efficient. Whether you're starting from scratch with CRM or you've had a bad experience with an existing product, we will take you to another level and deliver tangible business benefits.

Centralise sales for greater control, accuracy, and transparency

Visibility of the sales process around every engagement is now essential for making accurate forecasts, meeting targets and maximising opportunities.

Optimise marketing and boost sales

Business success now depends on being close to customers and staying there, something you can only achieve by knowing all there is to know about them.

Adopt best-practice processes to drive productivity

Use recognised methodologies rather than risk your business to processes that are ill-equipped for an age of disruption and digital ​transformation.


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How we do it

By combining our expertise in digital transformation with our Microsoft Gold Partner status, we are uniquely positioned to help you take advantage of a new generation of Sales and Marketing software.

We have adapted Microsoft Dynamics 365 to meet the precise business needs of companies with complex sales cycles, where pipelines must be transparent and accurate, and marketing makes every lead count. 

Regardless of the sector, we can empower you with sales automation tools and marketing processes to better manage the sales lifecycle, analyse its effectiveness, and build long-lasting customer relationships that will grow revenue. 

Choose your package

Delivered from the cloud as part of Dynamics 365, we tailor Microsoft's market-leading software to different business needs with three different packages. The point of entry will depend on your level of Sales and Marketing maturity.

Because Dynamics 365 is built to scale with your business, many clients have invested in the Storm solutions sequentially, starting at entry level then adding features and functionality with the other packages as their expertise and capabilities grow.


StormStarter CRM

StormAdvanced CRM

StormPremium CRM

Reap the benefits of an end-to-end solution that brings account, contact and lead management together with marketing and campaign planning.  Use the software not only to define your Sales and Marketing approach but to embed a best-practice approach that will drive productivity and bring complete visibility to the sales process.Develop more effective Sales and Marketing strategies using stakeholder and goal management tools to optimise customer engagements and target new opportunities. Introduce process automation, more configurable functionality, and use advanced reporting to inform decisions and extend your sales reach.Step up to business management software that seamlessly integrates the sales and marketing function with products, orders, and invoices. Increase your customer win ratio by tracking and analysing interactions across emails and landing pages. Automate marketing campaigns and use nurturing programs and lead scoring to reduce churn and fine-tune customer engagement. 
  • Account Management 
    Account Management
    → Track contacts, activities and opportunities by account.
    → View sales figures (won & in progress) for each account in real time.
    → Categorise accounts by importance/value.
  • Contact Management
    Contact Management
    → Single repository to capture, manage and communicate with key business contacts.
    → Empower sales team to use customer information efficiently to drive sales.
  • Lead Management 
    Lead Management
    → Manage leads more effectively using key data to determine fit & qualification
    → Assign leads to appropriate account executive for follow-up.
    → Track lead sources to determine the most effective lead generation channels.
  • Opportunity Management 
    Opportunity Management
    → Keep track of your sales pipeline with reliable opportunity profile management.
    → Track all conversions and engagements against the opportunity record.
    → Forecast revenue & close more sales.
  • BANT Analysis 
    BANT Analysis
    → Inbuilt BANT analysis tool to identify and pursue the most qualified prospect based on Budget, Authority, Need & Timeline.
  • Competitor Tracking 
    Competitor Tracking
    → Gain insights into competitor advantage and win/loss ratio on competing sales.
  • GDPR 
    → Ensure GDPR compliance by capturing and managing customer communication consent.
  • Email Management 
    Email Management
    → Keep track of email communications with email linking by account and opportunity.
  • Campaigns & Marketing Lists 
    Campaigns & Marketing Lists
    → Track all marketing activities and associated costs to determine ROI on campaigns.
    → Use marketing lists to group your accounts, contacts and leads so that you can market to specific segments more effectively.
  • Basic Reporting 
    Basic Reporting
    → Real-time interactive dashboards for Sales revenue pipeline, won/lost opportunities and associated sales activities.
  • CRM for Mobile/Tablet 
    CRM for Mobile/Tablet
    → Data on demand with full mobile functionality and responsive UI.
  • Activity Management 
    Activity Management
    → Establish best practice with built-in sales processes and track all activities & interactions by account, contact or opportunity.
  • Tailored Sales Roles 
    Tailored Sales Roles
    → Manage data access with three distinctive security roles;
    Sales Manager
    Sales Operations
    Sales Executive.
  • Storm Starter Training 
    Storm Starter Training
    → Includes 2 Days training specific to StormStarter CRM which includes a supplementary tailored training manual.
  • Data Validation 
    Data Validation
    → Data integrity by design with duplication detection, format validation, and mandatory fields.
  • Theme Personalisation 
    Theme Personalisation
    → Make it your own with navigation optimisation and UI theming in line with your organisations brand.

Everything in Starter pack plus

  • Quotes, Orders & Invoice Management 
    Quotes, Orders & Invoice Management
    → Streamline the quote to order process using process automation linked to your product portfolio and by leveraging pre-defined templates to generate quotes and invoices.
  • Enhanced Data Capture 
    Enhanced Data Capture
    → Add additional form fields to cater for your specific data capture needs.
  • Knowledge Management 
    Knowledge Management
    → Provide the sales team with a centralised repository for accessing faqs and product information.
  • Custom Pipeline Management 
    Custom Pipeline Management
    → Take control of the sales pipeline with a custom pipeline view and sales process.
  • Customised Reporting 
    Customised Reporting
    → Track the information that matters to your business with custom reports (x3) and dashboards (x2).
  • Goal Management 
    Goal Management
    → Monitor performance and sales activity with monthly, quarterly and yearly goal tracking against revenue targets.
  • Marketing User Roles 
    Marketing User Roles
    → Integrate sales & marketing with 2 dedicated Market user profiles - Marketing Executive and Marketing Manager.
  • Custom Security Roles 
    Custom Security Roles
    → With 3 custom security roles tailor user profiles to meet your unique business requirements.
  • Custom Teams
    Custom Teams
    → Improve cross-departmental collaboration by creating teams to share access to relevant data.
  • Storm Advanced Training
    Storm Advanced Training
    → Includes 3 Days training specific to StormAdvanced CRM, which includes a supplementary tailored training manual.
  • Process Automation
    Process Automation
    → Spend more time focusing on closing business with 5 automation workflows for automating manual tasks.
  • Social Integration 
    Social Integration
    → See what customers are saying about you and track sentiment/intent across posts, comments/tweets.
  • Voice of the Customer 
    Voice of the Customer
    → Monitor customer perceptions with a customisable CSAT survey.

  • OneDrive Integration 
    OneDrive Integration
    → Store & manage documents in the context of CRM records within OneDrive to share, manage and collaborate efficiently.
    → Easily take notes linked to CRM records in various formats such as pictures, drawings, formatted text (bullet points & tables) and voice recordings in a OneNote notebook
  • SharePoint Integration 
    SharePoint Integration
    → Store and manage documents in the context of CRM records within SharePoint to share, manage and collaborate efficiently.
  • LinkedIn Integration 
    Voice of the Customer
    → Gain deeper insights into your Customers and Prospects by viewing their LinkedIn profiles within CRM.


Everything in Advanced pack plus

  • Lead Scoring 
    Lead Scoring
    → Focus sales activities on those leads with the highest likelihood of converting.
  • Automated Lead Nurturing 
    Automated Lead Nurturing
    → Spend less time nurturing and more time closing sales with automated lead nurturing.
  • Web to Lead Form Capture 
    Web to Lead Form Capture
    → Reduce admin and never miss a lead with web to lead form capture.
  • Subscription Management 
    Subscription Management
    → Reduce the number of opt-outs by ensuring you only send relevant content to your customers.
    → Enable customers to pick and choose the types of communications they receive
  • Social Marketing 
    Social Marketing
    → Connect with your customers and leads on social media.
    → Post to your social media accounts right from CRM & always keep your followers up to date.
  • Premium Email Management 
    Premium Email Management
    → Featuring email analytics and email editors, get more out of your email communications.
  • Custom Campaign Models 
    Custom Campaign Models
    → Engage your prospects with custom built sales and marketing campaigns.
  • Advanced Campaign Management 
    Advanced Campaign Management
    → Take control of campaigns with advanced features including SMS, Website Analytics, Web Forms and Landing Pages.
  • Event Management 
    Event Management
    → Want to see which prospects and customers are attending your events? StormPremium CRM integrates with GoToWebinar, Webex, Cvent and Eventbrite enabling you to view and monitor event registration and attendee information in one place
  • Storm Premium Training 
    Storm Premium Training
    Includes 3 Days training specific to StormPremium CRM which includes a supplementary tailored training manual.


Download datasheet



Download datasheet


Download datasheet


If your company requires a more customised sales and marketing solution the team at Storm have years of expertise in designing and developing CRM solutions to match unique customer needs.

To find out more simply contact us at

Additional Features

  • Skype for Business
  • LinkedIn Sales Navigator
  • Outlook Integration
  • OneNote Integration
  • SharePoint Integration
  • Power BI Integration
  • Voice of the Customer Surveys
  • Social Engagement


  • Data Cleansing
  • Data Migration
  • Data Integration
  • Personalised Training Pack
  • Success Manager Pack
  • Field Service Configuration
  • Fantasy Sales  Configuration
  • Project Service  Configuration
  • Storm Product Catalogue Items
  • Custom XRM Solutions


Extend each package and make it more scalable with these Add-Ons.

Microsoft Partner Awards

Built on SharePoint and Supported by Dynamics CRM

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